Bachelor of Business Administration with a major in Marketing

University of West Georgia
Degree Level Bachelors
Total Credit Hours 120
Per Credit Hour Cost $182.13
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Program Description

The Department of Marketing offers a Bachelor of Business Administration (BBA) degree in Marketing. This degree prepares students for a wide range of careers in Marketing, including Brand/Product Management; Sales Promotion; Sales Management; Personal Selling; Advertising; Public Relations; Retailing; Direct Marketing; International Marketing; and Marketing Research, as well as to pursue further studies at the graduate level.